Latest From Our Content Factory
![Has Technology Diminished Customer Service?](https://www.kloudportal.com/wp-content/uploads/2024/06/How-Technology-Can-Improve-or-Hurt-Your-Customer-Service-Copy.jpg)
Has Technology Diminished Customer Service?
The rise of digital technologies has undeniably transformed the customer service landscape. As customer service leaders navigate the increasingly significant impact on service quality, the question arises: has technology been a boon or a bane? This report delves into...
![The Changing Marketing Landscape: The Top 4 Skills Marketers Need to Stay Ahead](https://www.kloudportal.com/wp-content/uploads/2024/05/Changing-Market-Landscape-1080x675.jpg)
The Changing Marketing Landscape: The Top 4 Skills Marketers Need to Stay Ahead
Many marketers, including those in the B2B sector, often believe that a foundational skillset is enough to ensure success. However, the reality is that the marketing career is in a constant state of flux, with trends evolving at a rapid pace. Just as one platform is...
![Inclusive Marketing: How Diversity Is Reshaping Digital Advertising](https://www.kloudportal.com/wp-content/uploads/2024/04/Inclusive-Marketing-1080x675.jpg)
Inclusive Marketing: How Diversity Is Reshaping Digital Advertising
We all have grown up seeing images of "Santoor Moms" in magazines, perpetuating an idealized version of motherhood where women effortlessly manage spotless homes and perfectly cooked meals. Wearing the "Mother Cape" now, we realize the stark contrast between the...
Editor’s Picks
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
More Blogs You Might Be Interested In
How To Ensure Cultural Sensitivity in Your Digital Marketing?
The value of culture in the field of digital marketingis enormous. As many smaller marketplaces make up the global market, the cultures and languages of these smaller marketplaces are distinctive and significant.
For instance, American culture and Indian culture are highly dissimilar, and many things accepted in America aren’t accepted in India. Indians do not favor the style of clothing, or cuisine American consumers prefer. Therefore, a company that markets itself in many countries needs different digital marketing tactics based on individual cultures. Because all of these factors have an impact on how well a corporation performs internationally. So, how can International brands ensure culturally sensitive advertising that appeals to every target audience member? Let’s discuss it from this article.
5 Things To Know About Google Performance Max Self-Upgrade Tool For Local Campaigns
In the era where most people use search engines to find a store, be it physical or online, it is ever growing challenge to attract new customers. If you want to promote your physical store through a digital medium, Google local campaign can be your best choice. Local campaigns make it easy to advertise your stores to nearby customers and help them by providing information to visit your store. Information includes store location, timings, business offerings, and more. It is cross channel campaign type that helps improve local awareness and, of course, the visits to the store’s physical location.
SaaS Product Roadmap: 7 Key Points To Keep In Mind When Launching Your SaaS Products
While most of the world sees a new product, developing it takes tremendous work, time, energy, and capital. And this is the reason having a product vision is crucial when creating any product, especially a SaaS product.
Launching a SaaS business solution involves several processes, and these foundational pieces lay the platform for realizing the product concept. Let’s walk you through 7 major key points to keep in mind while you launch your SaaS products.
What Is The Helpful Content Update From Google?
Often frustrated users express on social media or blogs that they land on pages that provide no solutions to their search questions but rank on top pages in Google search engines. So, how can you ensure that your website conforms to the most recent search engine guidelines? What is the best strategy to satisfy your visitor’s expectations while keeping up with ongoing algorithm changes? The answer to these questions is given by Google’s most recent update on helpful content, which emphasizes the significance of offering customers interesting and useful content.
How Does SaaS Marketing Help The Sales Team?
Marketing is not just challenging but tough. But how about marketing something that is not physically present or something that changes all the time? SaaS or Software as a Service Marketing is the same as mentioned above. And selling SaaS products needs a different strategy.
Top 5 Ways To Start Your Affiliate Marketing Within Budget
The real challenge in every business lies in promoting your products and services to needy consumers. Entrepreneurs have been using various digital methods, such as social media advertising, search engine optimization, keyword research on search engines, and so on, to identify their target audience. Nevertheless, affiliate strategy is one of the most popular modern methods. If you are considering adopting it for your business, you may work with the best digital marketing partner agency in India to set up your affiliate program.
Bounce Rate Analytics: Why Is It Important For A Website?
Bounce Rate is the percentage of visitors who visit a particular page on your site and leave the page without taking action or making any purchase. Bounce rate is an internet marketing term for analyzing high-value traffic. It is a web analytics metric that calculates the difference between single-page sessions and all sessions. If the single page session has a lower bounce rate, the efficiency makes the visitors browse more and visit deeper into the website.
A Guide To Improving Customer Retention For SaaS Companies
The ability of a business to withhold the existing customers, thereby increasing the revenue for the business, is customer retention. From a SaaS company perspective, customer retention is an analysis of the number of customers who had a renewal of their contract at the end of the subscription term.
What Is NFT Marketing? How Brands Can Leverage It?
NFTs, or Non-fungible tokens, are one of the most popular digital assets of recent times. (Non-fungible means it cannot be exchanged with any item.) Anything available online, like art, music, or documents, can be copied effortlessly, but how can one prove who the original owner of the item is? NFTs solve this problem. For example, when NFT is created for an art piece, a unique fingerprint, token name, and symbol is assigned to it, and all this information is stored in the blockchain, and the artist becomes the owner.