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Everything You Should Know About The 67 Types Of SEO
SEO is a field in perpetual evolution, encompassing a broad spectrum of methods and tactics designed to enhance a website's visibility in search engine results. This dynamic domain involves a variety of strategies with the primary objective of improving a site's...
Dynamic Search Ads And Their Relevance To SEO
Let's face it: PPC (Pay-per-click) is a constant battle for attention and conversions. You tirelessly craft keyword lists, optimize bids, and analyze performance... and the results can feel like squeezing blood from a stone. But what if there was a way to supercharge...
How To Build A High-Performing Software Sales Team From Scratch
In the dynamic landscape of software sales, establishing a high-performing sales team demands a strategic blueprint that incorporates essential elements. Defining a streamlined sales process is paramount, ensuring a cohesive journey from prospect to conversion....
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8 Things I Wish I knew Before Launching My Engineering Startup
Apart from a great business idea, the marketing success of a start-up depends on great story-telling. Making the story sound good for an engineering product calls for avoiding common marketing mistakes associated with startups. For example, customer relationship management (CRM) is a key area for startups to focus on so that customers don’t change the company and stay with you. To this end, the best CRM software products need to be deployed.
SaaS Marketing Strategy: 10 Killer Ideas to Grow Your SaaS Company
Marketing strategies for SaaS products have to be different from other types of marketing. It’s because these software products are after all software that can be talked about but not shown physically or in action to every customer.
How do you overcome this? Through innovative marketing strategies!
SEO Is vital for Digital Marketing. Here are the Top 5 reasons
SEO is one of the most commonly heard terms in digital marketing. However, the scope and definition of SEO have been expanding to include new technologies and solutions. It’s has grown much beyond the concept of keyword stuffing that some people will associate it with.
Saas Product Marketing Checklist
Products and their performance matter the most to a SaaS B2B marketer. It’s above anything else! A mistake in planning the product launch can ruin everything. It can land a massive blow to SaaS marketing and the overall business prospects.
Let’s compare the importance of digital marketing for SaaS Products to your holiday! You plan a holiday and reach the destination but find out that you’ve missed out on bringing some essential items. Without those necessary things, your holiday turns out to be less than an ideal affair.
Curious Case Study – Marketing Strategy of Cred
Cred is a phenomenal success story on the Indian startup horizon. Founded in 2018, it became a unicorn at a valuation of $2.2 billion in April 2021, in less than 2 years. That makes it the fastest billion-dollar startup in India.
Although Cred is a Fintech company and doesn’t quite fit into the definition of a SaaS product, its cloud-based app that provides the credit card payment system works much like a SaaS product.
How To Calculate Your SaaS Product Marketing Budgets and The RoI?
The budget for SaaS product marketing can be a difficult issue in the first few years of the business. You need to spend vigorously on different channels to drive sales and recurring revenue. At the same time, you can’t lose sight of the ROI that gives you a hint about the areas that need more investments than others.
Meet The KloudportaLIONs -VijayMedicherla
Name/Title: VijayMedicherla Home office: Nizampet(Hyderabad) Family and Hobbies:Wife and two kids, Travelling to new...
Ideation To Investors to IPO: How Should You Plan Your SaaS Product?
A very important thing in SaaS marketing is retaining the customers and ensuring that they continue to subscribe your product and services. This alone can guarantee that the company’s annual recurring revenue (ARA) continues to grow. Retaining the SaaS customers in today’s fiercely competitive business environment is not easy and you must outsource customer service for great results.
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