Search Engine Optimization Services

KloudPortal’s strategic SEO services are focused on delivering value-added results and enhancing the brand identity of the businesses. We analyze the search behavior of the customers, the search engine algorithms, and the ranking parameters to design a customized SEO strategy for each business.

Strategic SEO Services That Boost Online Presence

Search Engines have evolved over time in the last couple of decades. While early search engines considered very few parameters to rank websites, today the algorithms have evolved with growing online search behavior of the consumers.

SEO Strategy demands a close mix of understanding the search engine algorithm, user search behavior and the ranking parameters. We, at KloudPortal, have demonstrated considerable experience in understanding this mix and have delivered value add results to all our clients.

SEO is one of our core digital marketing offerings at KloudPortal. Based on our initial analysis about your business, a brief understanding about target customers and your user behavior, we suggest if SEO could be your right digital marketing strategy to reach your target audience. SEO is not a necessary strategy for all the businesses. It depends on what your customers are looking and where?

Our strategic SEO techniques have helped many businesses improve their search rankings and reached target customers. Our strength is to understand your company’s vision, mission and goals. We design customized SEO strategy in line with your business, target audience and search behavior of your users. We believe that every business is unique. Our objective is to be your marketing vehicle to help you reach your company’s goals and objectives.

Our SEO strategy is focused on Google and Bing Search Engines which are considered atop of all the search engines in the internet. We keep ourselves abreast of the latest algorithm updates and make sure the websites are optimized for search engine rankings.

Best Practices For Search Engine Optimization

Strategic SEO

You know the concepts of Page Ranking, Indexing, and Crawling. But you are confused how they can be applied to your business? Don’t worry! Our strategic SEO services can assist you in achieving your SEO goals and drive traffic through search engines.

Hire Fractional CMO

Got your website redesigned? Worried about losing your existing organic traffic? Don’t worry! Our SEO consultation services help you migrate the traffic from your old website to the new one hassle-free.

Build Trust

Building trust through your website is important to drive sales conversions. Through regular, consistent and result-oriented off page submissions, you can build trust with search engines as well as your customers. Off-page submissions rely on a few parameters like the referring domains, domain authority score etc.

Page Load Time

With the attention span of individuals coming down everyday. If your website’s page load time is high, it is more likely that your website traffic sees a high bounce rate. Search Engines like Google and Bing recommend an optimum page loading time of less than 3 seconds. With our on-page SEO techniques, we ensure your page load speed is up to the expectations of the Search Engines and your website’s bounce rate comes down significantly.

On Page SEO

Search Engines understand the language of HTML tags. When these tags are properly defined on your website, a search engine bot can recognize the website and thereby crawl, index and rank. At KloudPortal, we analyze your website’s SEO parameters, fix any broken links, incomplete tags, irrelevant tags or even 301 redirects, to ensure your website is properly crawled, indexed and ranked.

Report And Calibrate

Our SEO performance reports walkthrough at the end of every month summarizes the SEO activities performed by our experts and the improvement in ranking parameters. We educate all our clients about what is happening with their SEO teams and which keywords are being targeted to rank their websites and drive traffic. We completely rely on tools provided by Google and Bing to present our observations.

Off Page SEO

Off Page SEO strategies build your website’s backlinks, increase the number of referring domains and drive traffic. Off page SEO strategies depend on your website’s daily submissions, anchor text and choosing the right websites from which you are looking for a backlink. The content submission for off page SEO should be relevant to the chosen page and the owner should be able to pass the referral to your website. Don’t understand anything about off page SEO! Don’t worry, we can take care of that for your website!

Align with SERP Algorithms

Results show that businesses that return on the 1st page of Google in SERP (Search Engine Results Page) are likely to receive 96% of the traffic, leaving 4% of the chances to other pages. Hence it is very important to stay on the first page of google to reap the maximum benefits of search traffic.

Analyze Search Behavior

Search behavior of your customers keeps changing every three months, hence the keywords. Search Engines keep updating their algorithms to add value to their search users. It is essential to keep optimizing your keywords to suit the latest search terms and ensure your website stays on the first page of the SERP.

Leverage Generative AI

Search behavior of your customers keeps changing every three months, hence the keywords. Search Engines keep updating their algorithms to add value to their search users. It is essential to keep optimizing your keywords to suit the latest search terms and ensure your website stays on the first page of the SERP.

Get FREE SEO audit on your website. We give you insights on your website’s current SEO performance

Why Should You Hire A Digital Marketing Agency?

Digital Marketing is not a one-person job. It is a team of experts working together for your organization’s marketing goals and objectives.

To accomplish digital marketing success you will need a team of search engine optimization experts, graphic designers, content writers, content marketers, web developers, social media marketing experts who can tune your digital foot print that can drive traffic, build awareness and lead to building your sales pipeline.

A right digital marketing agency focuses more on the strategy and execution of your marketing plan. At KloudPortal, we assign you a dedicated team of digital marketing experts who work closely with you and focus to improve your online presence and increase your reach through various strategies. We consistently focus on positioning you in the market, do competitor and market analysis and design a strategy around your business. After all, you will need an agency like KloudPortal that takes care of all your marketing needs, so you can focus on your core expertise.

Frequently asked questions

What is ideal time to see the results?

An ideal time to look for results when getting your website SEO done is 6-8 months. Again it depends on the keywords and the frequency of google bot algorithm changes.

How should I see SEO in terms of marketing?

SEO is a part of Digital Marketing. SEO for your digital business should be considered as an investment for your long term future than as a spend. Investments always bring returns.

How should I evaluate my digital marketing agency's work?

If you have hired a digital marketing agency, you can ask them for reports. They can even give you a walkthrough about your google analytics and webmaster tools where you can track live on how the performance is going on. You can even suggest some changes based on your market observations.

Latest on SEO From Our Content Factory

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We collect information from you when you register on our site or place an order. When ordering or registering on our site, as appropriate, you may be asked to enter your: name, e-mail address or mailing address.

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Any of the information we collect from you may be used in one of the following ways: To personalize your experience (your information helps us to better respond to your individual needs) To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you) To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs) To process transactions Your information, whether public or private, will not be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested. To administer a contest, promotion, survey or other site feature To send periodic emails The email address you provide for order processing, will only be used to send you information and updates pertaining to your order.

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We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to?keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) will not be kept on file for more than 60 days.

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Yes (Cookies are small files that a site or its service provider transfers to your computers hard drive through your Web browser (if you allow) that enables the sites or service providers systems to recognize your browser and capture and remember certain information We use cookies to help us remember and process the items in your shopping cart, understand and save your preferences for future visits, keep track of advertisements and compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future. We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business. If you prefer, you can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies via your browser settings. Like most websites, if you turn your cookies off, some of our services may not function properly. However, you can still place orders by contacting customer service. Google Analytics We use Google Analytics on our sites for anonymous reporting of site usage and for advertising on the site. If you would like to opt-out of Google Analytics monitoring your behaviour on our sites please use this link (

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We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others rights, property, or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.


The minimum information we need to register you is your name, email address and a password. We will ask you more questions for different services, including sales promotions. Unless we say otherwise, you have to answer all the registration questions. We may also ask some other, voluntary questions during registration for certain services (for example, professional networks) so we can gain a clearer understanding of who you are. This also allows us to personalise services for you. To assist us in our marketing, in addition to the data that you provide to us if you register, we may also obtain data from trusted third parties to help us understand what you might be interested in. This ‘profiling’ information is produced from a variety of sources, including publicly available data (such as the electoral roll) or from sources such as surveys and polls where you have given your permission for your data to be shared. You can choose not to have such data shared with the Guardian from these sources by logging into your account and changing the settings in the privacy section. After you have registered, and with your permission, we may send you emails we think may interest you. Newsletters may be personalised based on what you have been reading on At any time you can decide not to receive these emails and will be able to ‘unsubscribe’. Logging in using social networking credentials If you log-in to our sites using a Facebook log-in, you are granting permission to Facebook to share your user details with us. This will include your name, email address, date of birth and location which will then be used to form a Guardian identity. You can also use your picture from Facebook as part of your profile. This will also allow us and Facebook to share your, networks, user ID and any other information you choose to share according to your Facebook account settings. If you remove the Guardian app from your Facebook settings, we will no longer have access to this information. If you log-in to our sites using a Google log-in, you grant permission to Google to share your user details with us. This will include your name, email address, date of birth, sex and location which we will then use to form a Guardian identity. You may use your picture from Google as part of your profile. This also allows us to share your networks, user ID and any other information you choose to share according to your Google account settings. If you remove the Guardian from your Google settings, we will no longer have access to this information. If you log-in to our sites using a twitter log-in, we receive your avatar (the small picture that appears next to your tweets) and twitter username.

Children’s Online Privacy Protection Act Compliance

We are in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.

Updating your personal information

We offer a ‘My details’ page (also known as Dashboard), where you can update your personal information at any time, and change your marketing preferences. You can get to this page from most pages on the site – simply click on the ‘My details’ link at the top of the screen when you are signed in.

Online Privacy Policy Only

This online privacy policy applies only to information collected through our website and not to information collected offline.

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By using our site, you consent to our privacy policy.

Changes to our Privacy Policy

If we decide to change our privacy policy, we will post those changes on this page.
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