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Beat the best. Be the best.
You know you’re better than the competition. And yet, they show better online, rank better for your desired keywords, and drive more relevant traffic to their site. This is unacceptable.
Significantly increase your “Business Card” market.
If optimized in the right manner, your website should be the perfect first impression of your company. Making sure that’s going on is a vital aspect of the SEO program.
A “Website Analysis” is an important part of the SEO method for tracking website inside and measuring both, quantitative and qualitative traffic on the website. How accurate is your website? How to boost the online presence of your site in search engines? The answers to these important questions come when we do an important Website Analysis plays a vital role as only after analyzing a website we determine the long-term and short-term goals of the business.
At Kloudportal, we analyze the nature and performance of each element of the Web pages and search engine’s algorithm, as well as their connections. As being a purely intellectual process, we deal with the 5 important areas in this section:
We make an ‘Errors and Recommendations Document’ which helps to recognize the lacking areas which can be enhanced. If you are ready to know, at which point you should improve your website, please contact us.
You must know your competition to beat them. This is very essential to know and understand where you stand among your peers. What do your competitors do, how do they do it, and what are their customer’s main pain points?
Competitive analysis is a procedure of collating and analyzing competitor’s details, their products, strengths, practices and weaknesses and campaigns, to assess your position against them and get better your advertising strategies.
Furthermore, we use the following analytical frameworks to estimate your competitors and help you plan against them.
SWOT Analysis: Our digital marketing experts examine the strengths, weaknesses, opportunities, and threats facing the business so as to determine where you stand against your competitors.
Competitor Benchmarking: We balance your company’s practices and performance measures with the business leaders to help you develop product quality, customer service, and sales.
Our digital marketing experts evaluate your competitors in terms of:
- Price Tracking
- Location and the overall atmosphere
- Product or service quality
- Social media presence
- Execution of marketing campaigns and promotional programs
- And several other parameters!
Benchmarking and Reporting
Business owners need to know how to calculate SEO performance for dollars invested.
“You need to measure it to improve it.”
Benchmarking is both a process and a research approach. You can calculate and estimate your business’s current capabilities against competitors—as well as business—which can assist you in spotting new opportunities or areas for development. Simply put, find the gaps between where your business is now and where you want it to be. Applying benchmarking to your digital marketing efforts can give more exact tracking and measurement of the achievement of your strategies from SEO to ORM, even email and social media.
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